Jackie GillInbound Marketing: how to produce content to boost your sales funnel — Draft IncInbound marketing is about attracting people to your brand. Storytelling that puts their interests at the centre helps them find you.4 min read·Dec 8, 2020----
Jackie GillCommunicating Innovation — and other essential conversations that most brands neglectDon’t make the same mistake they do. Start talking about key themes like innovation and sustainability in your content marketing strategy.4 min read·Dec 2, 2020----
Jackie GillWe build champions — Meet the AC grads winning awards and creating the futureFrom the Globe and Mail’s fastest growing companies to the Deloitte Fast 50 and Fast 500, Accelerator Centre grads are coming out winners.9 min read·Dec 2, 2020----
Jackie GillYour startup’s content marketing needs to start now (and start early) — Draft IncThe early days are the most crucial time for your startup to use content marketing to find customers, make sales and generate revenue.4 min read·Nov 24, 2020----
Jackie GillReady for results? Put your best stories to work with StorySelling and Draft Inc. — Draft IncIt’s one thing to tell a great story; it’s another to put those stories to work in service of your brand1 min read·Nov 17, 2020----
Jackie GillDraft Inc. delivers brand storytelling your ad agency and PR firm can’tIs your brand telling stories that build reputation, relationship and community? That engage, convert and sell? That’s where we shine.1 min read·Nov 17, 2020----
Jackie GillThe recipe for AI leadership? Waterloo Region has the right ingredients — Draft CanadaIt’s the “Waterloo Way”: tackling real problems with top research, AI talent, civic support and startup programs from places like the AC8 min read·Oct 13, 2020----
Jackie GillWhat’s the difference between Content Marketing, Branded Content and Storytelling? — Draft IncDiscover these new Communication and Marketing tools — and how they make the difference in expanding your brand and growing your business.4 min read·Sep 25, 2020----
Jackie GillMeet the Holy Trinity of marketing… and everything it can do for your brand — Draft IncOnce upon a time, brands solved their communication needs with two kinds of partners: an advertising agency and a PR agency.4 min read·Sep 11, 2020----
Jackie GillWhat happens when an audiology startup tackles COVID-19? AHead Simulations has the answer.Doctors and nurses learn on full-body simulators. Audiologists and COVID testers have no equivalent. AHead Simulations is changing that.8 min read·Aug 19, 2020----
