Published inIntegrating ResearchPositioning User Research in ChatGPT for BusinessCustomer researchers working on in product development can actively position their outputs in their company’s ChatGPT results6d ago6d ago
Published inIntegrating ResearchAI Research Analysis Slot Machines?Systems needs to help researchers iteratively create durable insights, not assume that automated outputs will be good enoughMay 29May 29
Published inIntegrating ResearchWhen does research impact happen in product planning?Customer insights could be put to use long after studies were conducted, but important learning is often forgottenMay 28May 28
Published inIntegrating ResearchWho takes the goal to “solve” a research insight?Researchers can own increases to insight usefulness, mindshare, solution ideation, and presence — but not implementationMay 27May 27
Published inIntegrating ResearchHow much insight evidence is enough?Should a “one customer” qualitative insight sit next to an insight derived from thousands of customers’ logged behaviors?May 15May 15
Published inIntegrating ResearchResearch Waste and “UX Maturity”High maturity product orgs still struggle with unlocking impacts from their researchMay 13May 13
Published inIntegrating ResearchLead with customer insights, not your solution ideasAs research collects over time, a clear customer problem statement is a stronger hook for activating insights in product developmentMay 8May 8
Published inIntegrating ResearchOverview of new “Stop Wasting Research” bookQuick preview of new title that will help you maximize the product impact of your organization’s customer insightsApr 30Apr 30
Published inIntegrating ResearchIsn’t “old” user research out of date?Updating the belief that only customer insights “hot off the presses” are relevant for today’s product developmentMar 5Mar 5
Published inIntegrating ResearchEarly steps toward cross-silo collaborations between different customer researchersBefore considering shared repositories, researchers can increase collaboration by developing shared channels and standardsFeb 27Feb 27
