Jimme JardinePublishers are sitting on a goldmine — secrets to monetising the archiveFigures show that revenue from readers paying for Archives access can relatively quickly outpace revenue from programmatic advertising.Nov 29, 2018Nov 29, 2018
Jimme JardineHow a maverick publication found their perfect paywallThis digital newspaper created new sources of revenue using Jamatto pay-as-you-go. Here’s their journey plus eight key lessons.Nov 29, 2018Nov 29, 2018
Jimme JardineCan publishers rely on news aggregation for healthy revenues? We don’t think so!News aggregators have been around since the early 2000s, providing structure and organisation, and helping readers find and access content…Aug 10, 2018Aug 10, 2018
Jimme JardineWe’re talking micropayments — not pay-per-article!When we started Jamatto we were excited about the innovative ways we could make micropayments work for publishers and readers alike. We had…Aug 7, 20181Aug 7, 20181
Jimme JardineBelieve in freedom of the press? Then news should not be free.In the wake of World Press Freedom day last month, a number of conversations unfolded in the Twittersphere around the subject of paying for…Jun 14, 2018Jun 14, 2018
Jimme JardineGrow revenues & reader engagement — without paywallsRecently I attended the Global Editor’s Network Summit in Lisbon, where as one of nominated ‘Startups for News’, Jamatto had the…Jun 7, 2018Jun 7, 2018
Jimme JardineLessons From The Golden Era Of News PublishingReading news online nowadays can be compared to an inexperienced tourist shopping in a middle-eastern market.May 15, 2018May 15, 2018
Jimme JardineCan crytocurrency help save the news?At the end of 2017 cryptocurrency mania went into high gear as many established crypto enthusiasts became millionaires or even billionaires…Feb 15, 2018Feb 15, 2018
Jimme JardineThe Surprising Versatility Of MicropaymentsThe sky is the limit — with just a little creativity micropayments can revolutionise publishers’ business models by providing novel and…Dec 12, 2017Dec 12, 2017
Jimme JardineThe Perfect Storm Which Threatens To Destroy News Publishing As We Know ItThere are a remarkable number of key changes hitting the online publishing and advertising industry over the next year. They combine to…Dec 8, 2017Dec 8, 2017