Just over a week ago, InVision announced the launch of Studio, an end-to-end platform for creating digital experiences that looks to be one of the most dramatic leaps forward in design tools to date. While I’m just as interested as the next designer to try it out, I read something in a recent interview with InVision’s CEO, Clark Valberg, that I found even more compelling. When asked about the team’s benchmark for developing and testing Studio, he said “[We would pick] out a big-name website such as Airbnb or Pinterest, and [see] if we could redesign those sites from scratch…

James Bergen Plummer

Product Designer living in Brooklyn, New York.

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