James CopeinProsper DigitalFAQs on FAQsMost business websites have an FAQs page sitting in the footer — or as we like to call it, the junk drawer. Before creating your own FAQs…Feb 3, 2022Feb 3, 2022
James CopeinProsper DigitalWhat to include on your homepageNo matter what you’re selling, the homepage is probably the most important part of your website. The adage that first impressions matter is…Feb 3, 20221Feb 3, 20221
James CopeinProsper DigitalBiology, Hollywood, and your brandThe brain is always trying to survive and thrive. At the simplest biological level, our brains are tasked with keeping us alive…Feb 3, 2022Feb 3, 2022
James CopeinProsper DigitalKey ecommerce metrics demystifiedWhen running an online store, there’s no shortage of metrics to keep track of. We suggest drawing your primary insights from a handful of…Feb 3, 2022Feb 3, 2022
James CopeinProsper Digital5 tips for increasing your average order valueThere are a horde of metrics used to monitor growth — average order value (AOV) isn’t the only one, but this will help you.Feb 3, 2022Feb 3, 2022
James CopeinProsper DigitalWhy you need a customer service feedback loopA wise man (Bill Gates) once observed: ‘Your most unhappy customers are your greatest source of learning.’Feb 1, 2022Feb 1, 2022
James CopeinProsper DigitalFour common conversion roadblocks (and how to overcome them)So your analytics are telling a powerful story: your website is drawing in visitors, but not as many are turning into paying customers as…Jan 28, 2022Jan 28, 2022
James CopeinProsper DigitalFive things to do when researching an ecommerce agency to build or grow your online storeThink of it as your to-do list when researching an ecommerce agency.Jan 25, 2022Jan 25, 2022
James CopeSimplicity: the right path to a profitable and sustainable e-commerce platformHow much functionality is actually used on an e-commerce platform?Oct 26, 2015Oct 26, 2015