James HollowHow Silicon Valley is losing the Battle for AsiaThe majority of the 4 billion people living inside a circle encompassing China, India, NE Asia and SE Asia — over half the world’s…Mar 7, 2017Mar 7, 2017
James HollowThe machine that changed the world — Japanese innovationA little while ago I read a book called The Machine That Changed the World, written in 1990 as a summary of a 5 year $5m MIT research…Aug 16, 2016Aug 16, 2016
James HollowThe Japanese Advertising Industry in a Nutshell #2May 13, 2016 By James Hollow Leave a Comment (Edit)May 12, 2016May 12, 2016
James HollowA new OS for planning brands: explains consumerism’s universal psychologyThe idea that brands only exist in brains will strike some people as obvious but I am convinced if you ask the average brand manager or…May 2, 2016May 2, 2016
James HollowWhy brands are investing in Japan todayThis post is based on a speech I gave on March 18th at an event to celebrate the opening of my network MullenLowe Profero’s new San…Mar 26, 2016Mar 26, 2016
James HollowThe Art of Localising Brands to JapanLocalisation is the process of turning brand communications, like TV ads, websites etc, from their original language and culture into…Feb 15, 2016Feb 15, 2016