Stories Well Told and identity well found — At McCann we recently ran ‘Stories Well Told’, a digital conference in the UK. Here’s the story of how we branded it. Finding the inspiration Sometimes the spark required to start is discovered in the least likely of places. Lauren Gaballo, a Junior Designer here at McCann had done some…

Recently I decided to start writing about my work in Medium — Not just to support my portfolio, but potentially to replace it. But, why would I use a site like Medium to replace my portfolio? For a few reasons… I enjoy reading on Medium It’s one of the most readable sites. The structure, flow and styling all add up to making…

Stories Well Told and lessons well learned — At McCann we recently ran ‘Stories Well Told’, a digital conference in the UK. Here’s the story of it’s creation and the day itself, with a few pointers that you might find useful if you’re thinking of doing something similar. With something this ambitious. Where do you start? Get a…