Jam Saif
2 min readJan 21, 2023

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Pros & Cons of GoTo Webinar

Photo by Standsome Worklifestyle on Unsplash

Pros
GoToWebinar is a webinar software that offers a number of features and benefits for businesses and organizations. Some of the pros of GoToWebinar include:

Easy to use: GoToWebinar is user-friendly and easy to set up, making it accessible for users of all skill levels.

Scalability: GoToWebinar can handle large numbers of attendees, making it suitable for businesses and organizations of all sizes.

Customizable: GoToWebinar allows users to customize their webinars with branding, polls, and other interactive elements.

Automated follow-up: GoToWebinar allows for automated follow-up emails, making it easy to stay in touch with attendees after the webinar.

Comprehensive analytics: GoToWebinar provides detailed analytics on webinar performance, attendance, and engagement.

6.Integrations: GoToWebinar integrates with multiple 3rd party apps like Salesforce, Marketo, and more, making it easy to connect with other business tools.

Mobile friendly: GoToWebinar is mobile friendly, allowing attendees to join the webinar from anywhere with internet connection.

Recording feature: GoToWebinar has a recording feature that allows you to record the webinar sessions and share it with other attendees or use it for later use.

Cons
Some potential cons of using GoToWebinar include:

Cost: GoToWebinar is a paid service, which may not be affordable for some individuals or small businesses.

Limited customization options: GoToWebinar has a set of pre-built templates and features, which may not be fully customizable to meet the specific needs of a user.

Technical issues: As with any technology, there is always a risk of technical issues occurring during a webinar, such as connection problems or audio/video issues.

Learning curve: It may take some time to learn how to use all the features and tools of the platform, which can be a disadvantage for people who are new to webinars or the software.

Limited features for free version: Free version of GoToWebinar may have limited features which may not be sufficient for the needs of all users.

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