Jane FeliceGood summary of the historical aspects and potential future thoughts of climate “loss and damage”…The Economist explainsNov 12, 2022Nov 12, 2022
Jane FeliceWhy Customer-Obsession is the New MarketingJack Kerouac once said, “Be in love with your life. Every detail of it.” Putting your entire life aside for a moment, this can rephrased…Jul 15, 2019Jul 15, 2019
Jane FeliceA case study in using Granular’s farm management software to understand profitability of potato…Jane Felice | December 1, 2017Apr 16, 2019Apr 16, 2019
Jane FeliceIf Content is King, Customer-centricity is Heir to the Throne…Or, six steps to creating authentic customer-centricity. Or, how to stop worrying about everything and have laser focus on loving your…Apr 16, 2019Apr 16, 2019
Jane FeliceTeamwork Turns Sales Enablement Into Revenue EnablementLet’s get this out of the way: marketing is about sales. Marketing aims to convince many people at one time to consider buying, but it…Aug 7, 2017Aug 7, 2017
Jane FeliceSix Reasons To Swap The Coffee Mug For Cold-Pressed JuiceI love coffee. Every morning. But reaching for the second or third cup may not be the best decision.Aug 5, 2017Aug 5, 2017
Jane FeliceBuying Decisions: Evidence or Emotion?Quick, which buyers are more emotionally driven — B2B or B2C? The research is surprising.Aug 5, 2017Aug 5, 2017
Jane Felice4 New Ways Smart Marketers Are Using Smart TargetingWhile 94% of marketers agree that optimizing the customer experience improves engagement and conversions, less than half of all marketers…Jul 23, 2017Jul 23, 2017
