Hey Julie! I really like the post and I’d also hope Facebook grows the direction where meaning overcomes numbers. One look at my FB feed tells me this is a difficult balance to master. Lots of “funny” stuff gets likes and views, fooling the metrics. Posts by strangers that a friend happens to like show up quite a lot. Actual friends and their posts are naturally not as popular by numbers but that’s the meaningful content many are after.
Another example: autoplaying videos will naturally get numbers up as you barely have time to dismiss them while scrolling down –– and yes, you do view a bit of the video since it’s playing, out of curiosity. And yes again, a lot of those videos wouldn’t be viewed without. Surprisingly, you can’t watch a video and browse your feed at the same time (yet?) which seems odd but understandable due to the nature of the product. Facebook is such a fascinating service, full of opportunities. Your job is a very difficult one. And meaning over metrics is the easiest thing to say in a random medium post comment :). Having the world to serve must be mind-blowing. I wish you all the best and I’m looking forward to see what my Facebook feed gives me next time.