How to Customize Uniforms That Represent Your Brand

Jasani LLC
5 min readSep 20, 2023

In today’s competitive business landscape, branding is pivotal in setting your company apart. While digital marketing and advertising are essential to brand promotion, custom uniform has emerged as a tangible and impactful promotional item.

Customized uniforms create a sense of unity among your employees and serve as your brand’s mobile billboards. Today, we will explore the art of custom uniforms, the importance of uniform printing, and more.

Promoting Your Brand the Right Way

custom uniform

Though custom uniform has emerged as an indispensable tool for brand promotion, there are certain intricacies that you need to focus on to maximize their impact. Here are some important tips you must consider during uniform printing.

1. Selecting the Right Colors

The colors you choose for your uniforms should align with your brand’s color scheme. Consistency in color helps in instant brand recognition.

For example, if your company’s logo is predominantly blue and white, incorporating these colors into your uniforms can reinforce your brand’s identity.

2. Logo Placement

Your company logo is the visual embodiment of your brand. Ensure that it’s prominently placed on the uniforms.

Common locations include the chest area, sleeves, or even the back, depending on the type of uniform.

3. Typography & Fonts

The choice of fonts for text elements on your uniforms should mirror your brand’s personality.

For instance, a sleek, modern font might work well for a tech company, while a more traditional serif font could suit a law firm.

4. Message & Taglines

Consider including a memorable tagline or a brief message on your uniforms that encapsulates your brand’s essence. It helps convey your brand’s message to customers.

5. Quality of Materials

Don’t compromise on the quality of the uniforms. High-quality materials ensure comfort for your employees and reflect positively on your brand.

6. Employee Input

Encourage your employees to provide input on uniform design. It fosters a sense of ownership and results in more enthusiastic brand ambassadors.

7. Sustainable Uniforms

With the growing environmental concerns, choosing sustainable custom uniforms shows your commitment to a brighter future and forms a positive perception of your brand.

Important Events to Capitalize for Your Brand Promotion

Now that you have customized uniforms representing your brand let’s explore various events where you can maximize their influence.

1. Trade Shows & Expos

These events provide an excellent platform to showcase your brand to a targeted audience. Adorned in custom uniforms, your team can engage with potential clients and leave a lasting impression.

2. Community Outreach Programs

Participating in local events, charity drives, or volunteer activities while wearing your branded uniforms showcases your commitment to the community.

3. Sporting Events

Sponsoring or participating in sporting events can be an effective way to promote your brand. Uniforms that display your logo and brand colors make your team instantly recognizable.

4. Corporate Retreats & Conferences

When your team attends industry-specific conferences or retreats, custom uniforms can help create a cohesive and professional image, reinforcing your brand’s authority in the field.

5. Product Launches

When unveiling a new product, dress your team in custom uniforms that highlight the product’s features. It not only promotes the new item but also boosts overall brand recognition.

6. In-House Events

Don’t forget the power of in-house events like annual meetings, team-building exercises, or company parties. Uniforms create a sense of unity and pride among employees.

Top Picks from Jasani — Your Ultimate Corporate Uniform Supplier

With over 2,500 corporate gifts and promotional items readily available in the UAE and KSA and our extensive 30+ years of expertise in corporate branding, Jasani stands as a top-notch uniform supplier to boost your brand.

When you choose Jasani, you’re not just selecting a uniform supplier but opting for a seamless experience characterized by swift deliveries, unparalleled service, exceptional quality branding, and much more.

Explore our world of top-tier custom uniforms, each awaiting the imprint of your company’s logo to ignite your promotional journey. Here, we present some of our standout picks.

1. Santhome Pro Earth: The Eco-Conscious Choice

Santhome PRO EARTH — The Fully Recycled Polo Shirt

Go green with Santhome Pro Earth Polo Shirts! It’s made from 40% recycled post-consumer polyester and 60% recycled post-industrial cotton waste.

Choosing this product highlights your environmental commitment and fosters a positive brand image.

2. Lamborghini Formal Shirt: The Perfect Blend of Comfort & Style

Lamborghini Formal Men’s Shirt
Lamborghini Formal Men’s Shirt

Crafted from 100% cotton and featuring the DuPont Teflon fabric protector, this long-sleeve shirt offers the perfect canvas to showcase your brand on the busiest days.

3. Igloo Santhome: Keep it Simple & Cozy

IGLOO — SANTHOME Hoodie without Zipper
IGLOO — SANTHOME Hoodie without Zipper

Look no further than the Igloo — Santhome hoodie without Zipper for a casual and eye-catching choice to promote your brand. This stylish hoodie keeps your team cozy and puts your brand at the forefront of fashion.

4. Santhome Performance Stretch-Fitted Cap: A Timeless Promotional Choice

Santhome Nu-Fit® Performance Stretch-Fitted Cap — White / White
Santhome Nu-Fit® Performance Stretch-Fitted Cap — White / White

Caps never go out of fashion, and the Santhome Nu-Fit Performance Stretch-Fitted Cap is no exception. With your brand logo proudly displayed, this cap becomes an indispensable marketing tool, ensuring your brand stays in the spotlight.

Choose Jasani for your corporate branding needs and unlock a world of possibilities to elevate your brand identity.

Experience the fusion of quality, sustainability, and style only Jasani can provide. Your brand deserves nothing less than the best, and we’re here to make it happen. Contact us for more information!

Read More Our Blog:
Ultimate Corporate Gift-Buying Guide for Events

First Impressions Matter: Custom Uniforms for Memorable Events

How Custom Caps Enhance Brand Visibility at Events

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Jasani LLC

Jasani is the Middle East's largest and leading corporate gifts supplier and solution provider.