We’ve decided to charge $100 per month for our next product. Could we generate more sales if we priced it at $95, $97, or $99? Probably. But we don’t want to use that psychological pricing tactic any longer.
If you’re curious about what our $100 product is, my wife and I are building a membership community called Wandering Aimfully. We’re documenting the entire process of building this next business over the course of five weeks. Each week we go deep on a topic: Branding, business, design, content, and finally marketing. The post you’re currently reading was part of our business week of content. …
I’ve got this project. It’s helped hundreds of people. It means the world to me. And I wanted to sell it to you in a Medium story.
I would start out by sharing stories from projects I’ve created since 2008. I’ve sold some pretty weird stuff:
In 2013 when I stop being “the t-shirt guy” and started my journey to create and sell products (online courses, podcasts, books) and services (software products, consulting, etc), I had ZERO clue what I was going.
I didn’t have any writing skills.
I didn’t know who my audience was or should be.
I didn’t know what “thing” I should create first.
I watched all the webinars, read all the articles, and figured someone would finally give me that ONE precious tactic that would make everything easy for me.
You know what came next, right?
I found no such tactic. Instead, I found myself with too much information and no clear direction or path to follow. I felt like I was standing at a fork in the road, yet instead of the fork having two directions, it had about 200. …
Writing is such a weird thing I never saw myself doing. I always felt like a “creative person” but that lent more toward design and marketing — not writing.
Stephen King is a writer. Seth Godin is a writer. I’m a guy who chases weird business ideas and used to make daily YouTube videos before the word “vlog” existed. How can I consider myself a writer??
I have to give Twitter credit for helping me become a writer. Sorry, there aren’t any “Twitter writing hacks” you can learn. Instead, I’ll just tell that writing 140 character tweets is way less daunting than 140 word anythings. …
Some real-talk about making (actual) change and getting out of your current circumstances.
Change your rituals (especially in the morning): Do more things for yourself at the beginning of the day, especially things that make you happy but that aren’t destructive.
Change how much time you spend attached to technology: Put down your phone. Close your laptop. Get outside. Find and create more space offline in your life.
Change the way you stick to comfortable things: Read a book way outside your normal reading categories. Travel to a place you wouldn’t normally go. …
Are you ready to accomplish something that takes normal people years, but you’ll be able to do it in just 7 easy steps?
Have you been dreaming of getting the perfect blueprint for the success you’ve always been dreaming of?
Well I want to give you all those things, and all it takes is clicking the download button.
This offer will expire in some amount of days from whenever you read this.
There is a 30-day money back guarantee backed by logos of obscure “security” companies or random credit card logos I found on Google Images.
The replay of you reading this will expire 24 hours from now! …
It was my birthday this week. Don’t worry, I harbor zero negative feelings toward you for not sending me your best birthday GIF. Especially this one…
As you do when you successfully have another revolution around the sun, I reflected on life, business, entrepreneurship, food, marriage, getting older, health, money, and wombats. I’d like to share those things with you, but also have a record of them so I can look back on my thoughts in the years to come.
My 20-year old self would have vomit-emoji’d at that statement. Enjoying getting older?? WTF? …
A step-by-step program to success?
A blueprint to immediate results?
A roadmap to riches, and fame, and being sexier than you’ve ever been in your entire life?
Sorry, nope again.
Now, are there step-by-step programs to help you learn a new skill?
A blueprint to use if you want to try to have similar results as someone else.
Roadmaps that can give you the experiences of other people, which you can follow, but that can’t guarantee a damn thing?
Countless articles. Piles of books. Hours of webinars. Courses on courses on courses. Cheat sheets and free downloads galore. Somewhere in there I could have made a Little Mermaid joke (you know, “whosits and whatsits galore”?) …
You barely have time to read actual books, so I’m not going to pretend you have time to read long, drawn out book reviews.
These book reviews now live on JasonDoesStuff.com in my weekly updated Reading List!
With the arrival of the newest, new, most innovative, best-ever, MacBook Pro of all time, I was ready to upgrade my lowly late-2013 build 15" Retina MacBook Pro.
Enter in, my new 2016 15" Retina MacBook Pro…
My journey with Apple laptops started with the massive 17" MacBook Pro back in 2005. Since then, I’ve always had a trusty MacBook Pro by my side. In fact, since 2005 I’ve owned ten MacBook Pro laptops (and not because I was starting a circus act where I juggled laptops).
Why share this with you? Seemed fun. Let’s keep going.
Leading up to this latest Apple event I wasn’t in dire need of a new computer, but I firmly believe in investing in good hardware. As a solopreneur who has as many businesses as most people have pairs of underwear, a few extra seconds saved while loading Photoshop or Final Cut Pro X can go a long way. …