• A contraction of the words Sin and Industry
  • Any particular branch of economic or commercial activity with a strongly negative public image or stigma; the activity may be legal, illegal, or partially legal depending on the circumstances or geographic location

A page from the Sears Roebuck catalog, circa early 1900s, USA.
A page from the Sears Roebuck catalog, circa early 1900s, USA.
A page from the Sears Roebuck catalog, circa early 1900s, USA. (Unsustainable fashion is not a new problem.)

Predicting the Future of Privacy: Ten practical perspectives that will help you understand how people do (and will) balance privacy in their lives.


A statistical analysis of 100 huge organizations with surprising results

Photo by Kelly Sikkema on Unsplash

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” — Warren Buffet


Photo by History in HD on Unsplash


Photo by John Arano on Unsplash


This graph is a thought experiment, showing sales of legitimate products as “positive” events and the sales of counterfeit products as “negative” events on an ecommerce platform such as Amazon or Alibaba.



Playing “Oregon Trail” as a kid made me grateful for cross-country transportation innovations.


  1. It chooses a loaded, emotional word (hype) instead of a variable you can objectively quantify (attention). Instead of the word hype, use the word attention to eliminate negative bias. …

Jason T. Voiovich

Author of @MarketerInChief — Book launching July 4, 2021 — sign up for updates and pre-order info at http://marketerinchief.com

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