A good Activity Marketing case


I think it may be classified as an event marketing. Although, many companies are now using such marketing strategy, but in your case, I was surprised.

Such a young brand in Thailand have the consumer the sense of responsibility.

In fact, nowadays a number of Activity Marketing main purpose is to create an atmosphere, but often ignore way the consumer to participate in, and what is the purpose of — genuine rewards.

When the enterprise to really realize their promise, thus as to obtain the trust of the consumers, to establish the brand influence, is the consumer loyalty.


This is one of the purposes of Activity Marketing.