Highlighted by Jason Zhang
From The Origin of Product Hunt by Nathan Bashaw
…posts into a formal “Name / tagline” system, so it’s easier to know what you are about to click on. We decided to change the “heart” metaphor into an “upvote” metaphor because we wanted to bring it a little closer to the “crowd-curated homepage” genre of sites like Hacker News and Reddit, and position it further from social networks like Facebook or Instagram.