Four World Cup Champions are making waves in DTC fashion, and demonstrating that doing the right thing is a great business strategy

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To say the past 14 months have been a wild ride for members of the US Women’s National Soccer Team would be quite an understatement. Beginning on June 7, 2019 the USWNT kicked off their historic run towards a World Cup Title with a record-breaking 13–0 win over Thailand . A month later, the team hoisted the World Cup Championship Trophy for the fourth time, after defeating the Netherlands in the Final, 2–0. Notably, the 2019 Women’s World Cup brought USWNT co-captain and activist Megan Rapinoe, and her electrifying pink hair, to the front-page of newspapers, magazines, and websites, and making her a household name around the world. After the team’s sensational World Cup Performance which captured the hearts of the nation, the USWNT launched itself deeper into an even bigger challenge: a fight for equal pay. The USWNT filed suit in March 2019 (after the U.S. …


Jay Drain Jr.

Chicago native / New York resident | Lover of basketball, food, fashion, and 90’s R&B | Investing @ Maven Ventures

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