Jay DalviThe Mobile MomentFrom a predictable desktop session to an unpredictable mobile one. Mobiles fractured and fragmented the user journey into spurts of real…Apr 2, 2016Apr 2, 2016
Jay DalviTurning Twenty FourI’m T+30 days away from turning twenty four today, it only hit me this morning. I tweeted to make a joke about how to know when you’re 24…Mar 24, 2016Mar 24, 2016
Jay DalviPAGEVIEW DRIVEN REMARKETING NEEDS TO STOPIn my last blog, I talked about mobile marketing strategy & how mobile marketing has fundamentally evolved to become very different from…Mar 16, 2016Mar 16, 2016
Jay DalviMobile Marketing ContinuumI’ve grown to become a mobile marketer in the past couple of years, everyday conversations teach me something very uniquely different about…Mar 16, 2016Mar 16, 2016
Jay DalviWhy do people uninstall an App?Last time I checked, acquisition - especially on mobile was very costly. The amount of marketing dollars spent on driving those download…Feb 26, 2016Feb 26, 2016