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It’s 11pm and you’ve sent 200 emails, made 50 phone calls, became an expert at payroll and counted your revenue for the day, twice. To put it simply, you’re overwhelmed with the feeling that you’re stuck running in place — but remember, it’s all part of the path to profitability. As you begin to run a small business it’s not just important to build new areas of expertise, it’s crucial. The expertise, faith and passion you put into your startup is enough to give it a fighting chance. It’s everything else that it takes to run a business that requires…


Many entrepreneurs are experts in their craft. Whether it be mastering the perfect steak as a restaurant owner or opening the hottest wine bar in Chicago, all business owners are specialists in their designated areas. It takes 10,000 hours of practice to master a skill, but only 1 hour of entrepreneurship to know that you need a lot more than just your expertise to run and grow a business.

“You are not your resume, you are your work.”- Seth Godin, Author

When I became a business owner I thought the hours of skills I had required as a marketing executive at a Fortune 500 company, would give me enough experience to run…

J Brooks

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