

father, user experience designer, marketing strategist, creative direction, problem solving, business leader, professional nerd.
…user experience design process requires that clients are active and engaged in the work being done. The most successful projects we’ve experienced are truly collaborative starting with an energetic, mind-melding discovery phase and carrying that spirit through design and engineering sprints. Design consultants bring the experience of working with dozens of clients on hundreds of projects, …
…while every decision on that page should have been made with the benefit of data and good research, people are irrational creatures who don’t make decisions based on data and research. They make them based on stories. So find your story and tell it.