a solution that provides substantial, concrete value (measured in time saved, money saved, stress reduced, and/or outcomes improved). The problem with all-purpose ‘personal assistant’ apps is their value prop is too vague and their abilities too unspecialized.
The Rise of Tech-Enabled Middlemen
Eric Kennefick Peckham
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Think one other piece here is a deep level of trust. When I make purchases, I like to figure out what the best thing for me is, and will do a lot of research to get there. While Operator is convenient, I’m not sure I trust it to find the best thing for me yet, and that’s just shopping!

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