If you want to sell on Etsy and be successful you need to learn from those who are making real money on the platform. Thanks to Alura, I discovered a product that has generated more than $90,000 and the good part is you can definitely emulate the success of this seller with the right strategies and techniques that I will show you in this article.
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This Jigsaw puzzle has been sold more than 3000 times with 1,656 reviews; making it an ideal gift and a surefire bestseller. Its total sales are estimated to be more than $90,000.
This item is not a regular bestseller — it was selected by Etsy’s Style & Trends editors recently and featured in their campaigns. The prestigious ‘Etsy Pick’ award recognizes top trending items.
Being featured by Etsy is an incredible achievement — can you envision your brand or products being so successful?
With an incredible track record of over 200,000 sales, this shop is a real example of success — and it could be a great learning tool for you. By taking cues from this store’s approach, you can boost your sales for free — best of all, you don’t need to spend anything extra to do so!
How to offer the same product?
With print-on-demand services such as Printify, you can have custom jigsaw puzzles printed and shipped to your customers for as little as $10. Here’s the link so you can start creating unique puzzles your customers will love.
I’ve personally had great success using Spoke for many products in my store, and I can confidently say that they are one of Printify’s best partners. With their reliable services and quality solutions, your customers will be sure to love the items you offer them.
Taking a deeper look at the seller’s listing, it is clear that they are increasing order value by offering different sizes and materials — going from $17 to $39 per item. If the average order value had been maintained at $40, this item would have yielded almost $120,000 in revenue.
At this point, you are probably asking yourself what’s the next step.
It is often said that we don’t need to reinvent the wheel — and this is certainly the case when it comes to Printify. Upselling customers with bigger sizes at 2 to 5 additional dollars gives you an opportunity to price the big size at $39, leaving a profit margin of $24.
How to make it become a passive income?
Editing each order manually prior to sending it to printing production may be tedious; however, this process is an essential part of creating custom items and may result in significant financial gain. Plus you can save money by doing it yourself.
Of course, if you want to automate the entire process you can outsource the manual part of the process to a virtual assistant from Fiverr, you will be able to free up your time and focus on creating a list of new bestsellers. I personally use freelancers from Fiverr for various tasks and it changes everything.