I’m fascinated by how our bodies react to different trends like intermittent fasting, or how we can rewire our brains through neuroplasticity. Something that has always intrigued me is the way alcohol, and lack thereof, affects us both physically and mentally. I came across a video on YouTube called What…

Recently, the latest rage in the music world is that Spotify has confidentially filed “IPO” documents with the Securities and Exchange Commission. However, unlike a typical IPO where an investment bank underwrites and allocates shares to institutional investors, Spotify will allow existing investors to sell shares directly on the public…

As much of the world has shifted to mobile, smartphones are an important way to reach consumers. However, this year many brands still won’t deliver a full mobile experience, which is to say that, in 2016, many retailers still won’t have apps. Despite the benefits of developing an app, there…

2015 has come and gone in a flash and it was an exciting year in music on many fronts. Apart from the senseless tweet squabbles between various artists for publicity stunts and Kanye’s announcement that he’s running for President in 2020, there were several moments that will shape the music…

How jazz wisdom helped us think differently about in-app promotion. I’m a jazz head. I started studying jazz guitar when I was 13 as part of a protracted negotiation with my guitar teacher. I wanted to learn how to play Mark Knopfler’s solo on “Sultans of Swing,” by Dire Straits. …

by Jeff Yasuda First thing’s first, check out some stats…because stats are sexy. According to Nielsen: - A staggering 93% of Americans listen to music. - Each week, they spend over 25 hours listening to their favorite songs. - Americans now listen to music more than they watch television. …