Creating a digital product is exciting… but also overwhelming. Should you just pull some product idea out of thin air and hope it’ll become a blockbuster? Well, good luck with that. Hope isn’t your best strategy. You should have a proven method to rally your team, vet your ideas, and…

The global mobile application market is expected to reach $407.31 billion by 2026 at a CAGR of 18.40%. No wonder every brand is jumping on the mobile app bandwagon! But developing a mobile app costs quite a bit more than buying a 6-pack from your corner bodega. A basic mobile…

Low-code no-code platform adoption has gained record-high momentum in the last couple of years. Gartner predicts that over 50 percent of large and medium enterprises will have adopted a low-code application platform as their strategic applications platforms by 2023. Developing advanced apps for the Internet of Things (IoT) can require…

Launching your mobile app is a critical step in growing your business. The importance of launch can lead to a lot of stress and second-guessing over your launch strategy. Specifically, you may be questioning the timing of your release. It’s natural to feel some apprehension about whether your app is…

Name: Ayme Perez Title: QA Engineer Describe your role: As a QA Engineer at Camber Creative, I work on creating and executing manual test cases to make sure the products that we design for our clients are working appropriately. When working on QA for a project, I first create a…

Emotions can drive human behavior, including our purchasing decisions. You have probably experienced this when your emotions get the better of your rational side, like when you buy some chocolates at the grocery store just because the packaging looks appealing. Sound familiar? Humans react to digital products, whether it is…

Name: Clayton Ready Title: Software Engineer I Describe your role: I am a Software Engineer at Camber Creative. My main area of expertise is front-end development with React/Next.js. …

Engaged employees are more likely to become brand ambassadors, attracting more customers and contributing to the business’s bottom line. Organizations with a highly engaged team outperform their peers and achieve 21% percent greater profitability. Whether you’re planning to boost your team’s performance or rethinking the entire company structure, a clear…

One of the most important tools for marketing a mobile app is a high-quality landing page. Your landing page is where you send web traffic to learn more about your mobile app, and the page will contain a clear call to action (CTA) to urge users to download your app. …