Jennifer ShoreinSmartBug MediaA Guide to Using Dynamic Content in MarketoAs a marketer, you probably manage different audiences, regions, and even languages to make sure prospects, clients, and partners know…Mar 19, 2020Mar 19, 2020
Jennifer ShoreinSmartBug MediaPaid Search Glossary & Tips On Getting Started With Google AdsGoogle Ads is Google’s advertising platform and the largest ad platform on the internet. If you want to build your brand message and…Mar 19, 2020Mar 19, 2020
Jennifer ShoreinSmartBug Media3 Ways to Make Your Complicated Product Website Easy to UnderstandRegardless of the complexity of your products or services, when it comes to your website, you have one goal: Make your website easy to…Mar 18, 2020Mar 18, 2020
Jennifer ShoreinSmartBug MediaThree Tips for Marketo Account-Based MarketingAccount-based marketing has been a growing trend for today’s B2B marketing professionals. By aligning both sales and marketing teams with…Mar 16, 2020Mar 16, 2020
Jennifer ShoreinSmartBug MediaHow to Write an E-BookAs you’ve probably seen, e-books are everywhere-and for good reason. Writing an e-book for your inbound marketing efforts is a great way…Feb 19, 2020Feb 19, 2020
Jennifer ShoreinSmartBug MediaDo Pop-up Ads Actually Work?I hate pop-ups-and more than likely, you do too. (Also, fun fact: The inventor of pop-up ads in the mid-1990s has publically apologized.)Jan 30, 2020Jan 30, 2020
Jennifer ShoreinSmartBug Media17 LinkedIn Marketing Best PracticesEvery second, two new professionals sign up for LinkedIn.Jan 16, 2020Jan 16, 2020
Jennifer ShoreinSmartBug MediaWhere Does Blogging Fit Into Your Content Marketing Strategy?Blogging is a critical component to a successful content marketing strategy. (Did I just summarize this entire post in one sentence…Jan 14, 2020Jan 14, 2020
Jennifer ShoreinSmartBug Media7 Tools to Use in Content BrainstormsDeveloping new, interesting, and share-worthy content can be quite difficult to do on a regular basis, especially when you’re writing for…Jan 2, 2020Jan 2, 2020
Jennifer ShoreinSmartBug MediaHow Manufacturing Companies Should Use LinkedIn to Reach BuyersManufacturing has a lifespan that few industries can measure up to, and over time, as processes and technology evolved, so did the…Dec 23, 2019Dec 23, 2019