Tech Marketer and Communications Pro, Data Nerd, Founder
…r app, what tasks it helps them achieve and also what they want more of. Listen to them closely and become obsessed with helping them be successful with the technology you’ve built, and it’s more likely you’ll be able to keep them around for a lon…
…eeable future. Vested interest is very effective and needs to be a part of your strategy. In short, make your app a real pain in the ass to abandon.