Jeremy Villano is a Brooklyn-based brand and innovation strategist. He’s been a Denver Broncos fan since 1983, until he got food poisoning at Super Bowl XLVIII.
Football is the perfect sport for modern America. It is hyper-technical, regimented, and increasingly data-driven. But when 100 million Americans tune into the Super Bowl this Sunday, they will be watching a game of controlled violence that has gotten too complex and…
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