Jesse LempiäinenApple WWDC 2020: ASO recapDue to the current situation, Apple kicked off its annual WWDC yesterday, online for the first time as a virtual event. Apart from…Jun 29, 2020Jun 29, 2020
Jesse LempiäinenCustom Details Page (CDP) by Google Play. It’s a game-changer.Regardless of the number of ads you run, in most cases, the users will still have to go through the iOS App Store or Google Play to…May 22, 2020May 22, 2020
Jesse LempiäinenApp Store Optimisation, what and why?Imagine if Coca-Cola had the opportunity to single-handedly go to every store where their customers make their final purchase decision and…May 19, 2020May 19, 2020