Jessica Lauren WaltonHow to Structure Your Blog Piece for Max ImpactRecently at my company, I encouraged several of the engineers on my team to promote the work in their laboratory by submitting articles to…4 min read·Jun 28, 2022--1--1
Jessica Lauren WaltonThe Lies We Tell Ourselves: A Soldier With PTSDAs Military Appreciation Month and Mental Health Awareness Month come to a close, I want to share a story about “Trish,” a U.S. Army…7 min read·May 31, 2022----
Jessica Lauren WaltonComplex Topic? Create a Smashing Explainer VideoWhether your organization’s goal is to prepare the homeland for natural disasters or convince the private sector to adopt better…5 min read·May 26, 2022----
Jessica Lauren WaltonMake Me Care: What’s Your Origin Story?Whether it’s Marvel or Pixar, have you ever noticed how the hit hero movies always contain a story about the main character’s origins? The…4 min read·May 22, 2022----
Jessica Lauren WaltonFrom Memoir to Memoir: 3 Key Lessons I Learned About EditingWhen I was starting out after grad school as a freelance writer/analyst in the Israeli security community, I got the opportunity to ghost…6 min read·May 18, 2022----
Jessica Lauren WaltonThe Top 3 Cognitive Secrets Behind StorytellingAre you wired for story? Recent breakthroughs in neuroscience reveal that our brains are hardwired to respond to story, which means that if…3 min read·May 16, 2022----
Jessica Lauren WaltonWhat’s Your Hook? Tips for Compelling Storytelling in the Defense IndustryOne of the most important storytelling techniques in an age of information overload is the ability to grab a reader’s attention from the…3 min read·May 16, 2022----
Jessica Lauren WaltonI Tried to Be David Goggins-Tough in My Memoir. Here is What I Learned.I recently completed my memoir about my experience as an American woman serving in the Israeli security community and I have something to…5 min read·May 10, 2022----
Jessica Lauren WaltonA Behind-the-Scenes Peek at a Feature Hypersonics ArticleHypersonics is a hot topic in the great power conflict and a modernization priority for the U.S. Army. Although hypersonics research began…3 min read·Mar 3, 2022----
Jessica Lauren WaltonI Want Defense Industry Engineers to Be More CreativeLately at the office I’ve been telling the engineers on my defense laboratory team that when it comes to communications we need to…3 min read·Feb 27, 2022----