Jessica NguyeninRTA902 (Social Media)How Game of Thrones Successfully Implemented Social Media into Their Various Promotional CampaignsWith the (reportedly) second last of Game of Thrones approaching this summer, I thought it would be interesting to critically analyze the…Apr 7, 20174Apr 7, 20174
Jessica NguyeninRTA902 (Social Media)Black Mirror: Fifteen Million MeritsIn this episode of Black Mirror, the dystopian reality shown requires citizens to cycle in order to power everything around them. Each…Mar 31, 20172Mar 31, 20172
Jessica NguyeninRTA902 (Social Media)Should Actors Be Paid to Promote Their Movies on Social Media?Social media has a significant impact on movie marketing and advertising/publicity campaigns. When utilized well, it can really add to a…Mar 24, 2017Mar 24, 2017
Jessica NguyeninRTA902 (Social Media)Social Media, Stress, and Mental HealthI think that some of the biggest mental health challenges facing university students today are: stress, anxiety and depression, with the…Mar 24, 2017Mar 24, 2017
Jessica NguyeninRTA902 (Social Media)How The North Face Uses YouTube to Promote a Lifestyle BrandThe North Face is a brand that is effectively using YouTube to promote their brand. They do this by growing their online community, in…Mar 10, 20171Mar 10, 20171
Jessica NguyeninRTA902 (Social Media)How Arby’s Turned This Social Media Win Into a Brand Development OpportunityCorporate social media campaigns and accounts have significant influence on their brand’s fans and users/consumers. From Twitter accounts…Feb 17, 2017Feb 17, 2017
Jessica NguyeninRTA902 (Social Media)Social Media’s Role in Tomorrow’s Job SearchSocial media already plays a large part in today’s job search. It will play an even bigger role in tomorrow’s job search in terms of…Feb 8, 20171Feb 8, 20171
Jessica NguyenHow the“McKayla is Not Impressed” Meme Came to Be and Why It Became ViralThe meme of Olympic gymnast McKayla Maroney is a good example of the power of social media and virality. It all started during the medal…Feb 2, 20171Feb 2, 20171
Jessica Nguyen3 Reasons Why Social Media Companies Should Burst Their Filter BubblesSocial media companies such as Facebook and Buzzfeed are media businesses that permeate many aspects of modern society. Therefore, they…Jan 27, 2017Jan 27, 2017