As a freshly knighted entrepreneur, you know that competitive advantage, market size, cap tables, cash in and cash out are pre-destined talking points when raising venture capital. …

SURPRISE. I’m going back to school thanks to V School + SLUG Mag. They awarded me a full scholarship to study UX/UI for the next 12 weeks. Building SongMe and Juice Box have been the next best adventure to music and I’m so happy y’all have stuck around for the…

Sorry not sorry to burst your bubble. If you’re in marketing, you either hate or love your job. There is no in between. Here are a few reasons you or your marketing friend might hate their job. Analytic + Creative Balance There is no black and white in marketing. A marketing brain must be…

Kids are natural inventors. Somewhere between taking out that first-semester loan and racing for that corner office, we lost our “born to create” touch. But kids… they create stories, ideas, and songs without thinking. Just ask any parent what their child said when asked, “what happened to your room”. …

This is a personal narrative about a time I worked full-time as an employee. — My adult life has always been split between working a full-time salaried position and working freelance. I prefer the flexibility of the freelance life-style, but I’m also addicted to stability, a normal paycheck, and the occasional spending on ASOS. …

You pay for it. Well kinda. Every panel, every Q&A, every networking event, artists and their teams who operate outside of the label world are asking, “how do I get my single (or my artist’s single) on one of Spotify’s curated playlists”. During an open forum lead by six of…

I hope these five weird ways to be creative jolt a magnificent creation from that mastermind of yours. Weird (adj): Someone who is excessively amazing. ex: Psshhhh, that girl’s so weird that she’s f*cking amazing. Number 1: Keep bath markers in the shower. Change your scenery and brainstorm in the shower. Mark up the shower walls with washable…

The Stats A study from Nielsen showed that viewers rate ads with music, more creative, informative, memorable and emotive compared to those without. So, before I go into “how to find music” for your branded content, let’s prove that music matters in advertising and marketing. If you’re in advertising, you already know…

… Except that I have lots of experience in doing things that I know nothing about. Like that time I said “yeah I can make that video for you” or “yeah I can design something like that for you” and then found myself growing a freelance creative content business for…