Jamie GlassEmpowering the Voices in BusinessTwo very important voices in business. First, it is the voice of your customers and second is your voice. If you are not listening to your…Dec 7, 2017Dec 7, 2017
Jamie GlassAbsolutely Nothing is Free in BusinessLet me just repeat what you have heard before, NOTHING is free, especially in business. Free will cost you something. The individual or…Jul 14, 2017Jul 14, 2017
Jamie GlassTop Skill Required for Marketers is ListeningListening is core to our survival and the way that we learn. We are taught at a very early stage in life to be quiet and listen. In…Jul 7, 2017Jul 7, 2017
Jamie GlassCorporate Communications Define Your Brand and CultureCorporate communications are carefully crafted key messages that provide the face and voice to your brand. They define your culture and…Jun 29, 2017Jun 29, 2017
Jamie GlassRetention and Customer Loyalty Define SuccessLoyalty impacts revenues, profitability, satisfaction and even productivity. In other words, customer loyalty ultimately defines long-term…Jun 13, 20171Jun 13, 20171
Jamie GlassHow to Engage Brand Loyalists as Trust AdvisorsBrand loyalists are committed to the vision, demonstrating unwavering allegiance and constant support to a product, service, person or…Jun 5, 2017Jun 5, 2017
Jamie GlassWhen Do You Need an Outsourced CMO?Let’s start with the easy part, the CMO is a Chief Marketing Officer. The C-suite designation is earned through experience in leadership…May 19, 2017May 19, 2017
Jamie GlassCoordinate Touchpoints to Get More BuyersMarketing and sales experts will often quote a common belief that it takes seven touches to convert an identified target to a customer…Apr 26, 2017Apr 26, 2017
Jamie GlassCustomer Experience is Defining Your BrandEmpowered customer and employee voices are in control of your brand’s future. This empowered voice is no longer an interesting phenomenon…Apr 20, 2017Apr 20, 2017