Jake HavenridgeinSmartBug MediaWhat’s the Better Investment-Paid Search or SEO?Working with limited marketing resources often means prioritizing your initiatives based on the overall impact they can have on your goals…Jun 7, 2019Jun 7, 2019
Jake HavenridgeinSmartBug MediaUnderstanding the Difference Between Search and Display AdsPaid Media can be a super powerful tool to accelerate the performance of your marketing initiatives. If that’s something you are unaware…Apr 11, 2019Apr 11, 2019
Jake HavenridgeinSmartBug MediaDigital Advertising: What Is Sequential RemarketingThe goal of any paid media campaign is to leverage your knowledge of the audience you’re attempting to reach in order to effectively…Mar 12, 2019Mar 12, 2019
Jake HavenridgeinSmartBug MediaClosing the Loop with Paid Search: Linking the Right Message to the Right AudiencePaid search gives advertisers the unique ability to send a large amount of qualified traffic to their web properties with just the flip of…Jan 29, 2019Jan 29, 2019