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Jia Yung Lee
Jia Yung Lee

291 Followers

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Published in

Better Marketing

·Apr 4

5 Reasons Why Web3 Marketing Is So D##M Hard (and what you can do about it)

Marketing in Web3 is hard. Very hard. Don’t be fooled by the crazy engagement levels you see on Twitter or the exponential increase in Total Value Locked (TVL) It is relatively easy to generate hype and increase TVL by conducting a token airdrop or by running a giveaway campaign. The…

Marketing

7 min read

5 Reasons Why Web3 Marketing Is So D##M Hard (and what you can do about it)
5 Reasons Why Web3 Marketing Is So D##M Hard (and what you can do about it)
Marketing

7 min read


Published in

Coinmonks

·Mar 20

Finding the real utility value of a Crypto token

Use this one metric to evaluate your favourite project in 10 minues How do you value a Crypto token? That is the million-dollar question everyone is looking for an answer to. Many working in traditional finance will say that Crypto is worthless, don’t bother. …

Cryptocurrency

5 min read

Finding the real utility value of a Crypto token
Finding the real utility value of a Crypto token
Cryptocurrency

5 min read


Mar 3

Why you should (almost) always exercise your stock options early (with specific examples)

Photo by Kelly Sikkema on Unsplash When should I sell my Incentive Stock Options (ISOs) or Restricted Stock Options (RSUs)? Despite the recent tech layoffs, the hunt for talent remains as competitive as ever. Tech companies often offer Stock Options to potential new hires as part of their compensation package. …

Startup

7 min read

Why you should (almost) always exercise your stock options early (with specific examples)
Why you should (almost) always exercise your stock options early (with specific examples)
Startup

7 min read


Apr 13, 2022

Why You Fail At LinkedIn Cold Outreach And How To Fix It

This article was posted on alphatechmarketing.com Generating B2B leads is time-consuming and draining. Anyone who tells you otherwise either has an established industry track record already or has not done lead generation themselves. 68% of marketers still struggle with lead generation (CSO Insights) Furthermore, only 7% of salespeople surveyed by…

LinkedIn

15 min read

Why You Fail At LinkedIn Cold Outreach And How To Fix It
Why You Fail At LinkedIn Cold Outreach And How To Fix It
LinkedIn

15 min read


Published in

The Startup

·Feb 26, 2022

Forget Bitcoin, Attention Is The Most Valuable Asset

Why attention is in short supply and how the best Crypto projects leverage it — The best companies build a massive audience. In a report released by Cloudflare, Tiktok overtook Google as the most searched website in 2021. This cannot be overstated, seeing that on average, each of us conducts 3–4 searches each day. How did Tiktok overtake Google? Simply put, Tiktok knew how to…

Marketing

5 min read

Forget Bitcoin, Attention Is The Most Valuable Asset
Forget Bitcoin, Attention Is The Most Valuable Asset
Marketing

5 min read


Published in

The Startup

·Dec 25, 2021

3 Lessons from Selling My Mum’s NFT Drawing

Go in with your eyes wide open — How can you sell a digital picture online? More importantly, how can one make millions from selling said picture? Even as someone working full-time in the Crypto space, I am still baffled by how Non-Fungible Tokens (NFTs) have become mainstream. After seeing non-Crypto friends buying and even minting their NFTs…

Cryptocurrency

8 min read

3 Lessons from Selling My Mum’s NFT Drawing
3 Lessons from Selling My Mum’s NFT Drawing
Cryptocurrency

8 min read


Published in

Coinmonks

·Jul 3, 2021

3 Reasons Why I Am Moving Back To Crypto

Please read this before throwing stones at me — I will be moving back to the Crypto industry full-time. Please don’t throw stones at me. Time provides us with many gifts. One of which is a new perspective or new information that may change our opinion on a topic. After getting retrenched during my previous stint in Crypto, I…

Cryptocurrency

7 min read

3 Reasons Why I Am Moving Back To Crypto
3 Reasons Why I Am Moving Back To Crypto
Cryptocurrency

7 min read


Published in

The Startup

·Sep 4, 2020

Let’s Talk About Unemployment

And what you can do if unemployed “… and that is why we have decided to close down the marketing department” Ever had the feeling where you foresee something happening and it happens? …

Unemployment

5 min read

Let’s Talk About Unemployment
Let’s Talk About Unemployment
Unemployment

5 min read


Published in

Better Marketing

·Feb 23, 2020

How I Growth-Hacked My Way to 13 Job Interviews in 1 Month

Use a marketer’s approach to score more freelance gigs or a new role — Unemployment can be a drawn-out, depressing, draining, and flat out tiring experience for anyone to go through. Ask me, I was unemployed as recently as the start of this year. There can be weeks of radio silence after sending out what must seem like 100 resumes online. Or maybe you…

Job Hunting

6 min read

How I Growth-Hacked My Way to 13 Job Interviews in 1 Month
How I Growth-Hacked My Way to 13 Job Interviews in 1 Month
Job Hunting

6 min read


Published in

Coinmonks

·Feb 6, 2020

3 Reasons Why I Am Leaving Crypto Now

And why you should consider leaving the industry too — Are you working full-time in Crypto? As someone who has been in the space for close to two years, I think it may be time for you to consider calling it quits for now. Don’t get me wrong, I still believe Crypto will play a prominent role in shaping many…

Cryptocurrency

6 min read

3 Reasons Why I Am Leaving Crypto Now
3 Reasons Why I Am Leaving Crypto Now
Cryptocurrency

6 min read

Jia Yung Lee

Jia Yung Lee

291 Followers

Be The Alpha In Marketing Your Tech- www.alphatechmarketing.com

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