
…ng Series A investors. I’m not sure if moat would have been mentioned so frequently five years ago, but today most SaaS investors believe that being a workflow tool with a nice UI isn’t enough to create long-term defensibility – hence the focus on building moat, usually through some kind of data assets or network effects. Another surprise is maybe that product didn’t get more mentions from Series A investors, but the da…
The big challenge that Slack found is that unlike a sales CRM or a marketing analytics tool, almost everyone on a small team has veto power over a productivity tool. So, Slack spent six months in private beta observing their customer base and educating them around…