Writer/editor. I publish a weekly newsletter for people who want more from their work.
About a decade after content marketing took off, we started a new blog on content marketing.
What is there to say about content marketing that hasn’t already been written, re-written, tweeted, promoted and re-written…
You work in content marketing, but you don’t ever want your stuff to read like content marketing. Why?
Careers lessons from Joe Montana
Years ago, a mentor told me a story about NFL quarterback Joe Montana. He wasn’t the fastest guy on the field and didn’t have the strongest arm, but he saw the field in slow motion. It was his unfair advantage.