“take a genuine interest in the work that they do.”
The Past and Future of Product Management
Matt LeMay

I’ve found this to be true in almost any work relationship: colleague, client or vendor.

If you look at your own individual work output as a ‘product’/‘service’, these are the ‘customers’ you are giving value to every day.

Of course, just like data, it is easy to get caught up in prioritizing these ‘customers’ and losing sight of the real customer your team is serving. But it is also important to make sure that your team is fluidly exchanging value, and team empathy is just as important as customer empathy within effective teams.