It’s not where you start, its where you finish.

You’ve heard that a thousand times. There’s some truth in it, but preparation makes a BIG difference in getting your gears churning.

Many things can only be learned through effort, sweat, and persistence. True, true. But there are many resources out there to get a solid footing before going all in on something.

I can’t tell you how many times I hear people say they can’t do something because they don’t know how. You have Google, right? YouTube? Podcasts? Audible? Come on, the information is out there. The truth is, you don’t want to put in the effort to learn it. Which tells me even if you knew how to do it, you wouldn’t follow through anyway.

Let’s all stop pretending the problem is lack of knowledge, and address the truth:

Most people just don’t want it bad enough.