Weird is Good

Think of yourself as a marketing niche. There will be a lot of people who like that niche, and there will be people who don’t. And no matter what you do, you won’t be able to make the entire market like you. So don’t try.

You say freak, I say unique.

Being entirely yourself is the birthplace of love, belonging, joy, courage empathy and creativity.

If you want to be ignored — be like everyone else.
 If you want to avoid pissing people off — do nothing remarkable.

Give up your need to be liked and wonderful things will start happening to you.

Always remain authentic no matter what the situation. Keep on improving yourself and provide value every day, and know that the growing number of “haters” means that you are doing important things.


Originally published at Jean-Luc Boissonneault.