Jordan SharberDTC Case Study: LuLulemonLululemon, founded in 1998, is an athletic apparel company dedicated to helping their customers live well in all aspects of their lives…Oct 14, 20221Oct 14, 20221
Jordan SharberThe Power of Brand Building — 21st Century Digital MarketingAfter realizing the power and importance of the internet over the first few years of the 21st century, brands have started implementing…Sep 26, 2022Sep 26, 2022
Jordan Sharber2-Week Mini Brand Campaign: Califia Farms’ Iced Café Mixershttps://www.califiafarms.com/Sep 15, 20221Sep 15, 20221
Jordan SharberSocial Media Marketing’s Influence on Gen Z PurchasesGeneration Z (those born between the years of 1997 and 2012) is one of the first generations to solely lean on their smartphones and social…Sep 13, 2022Sep 13, 2022
Jordan Sharberin#ThinkAndDoBrandBrand Persona — La CroixStacy, a woman in her mid-to-late 30’s/early 40’s is an upper-class, stay-at-home mom who lives an active lifestyle in a niche gated…Sep 7, 20221Sep 7, 20221