Joe FloodIf You’re Hiring a Full-Time Writer…“Content is king,” as Bill Gates (and seemingly a lot of other people) famously put it, but there is a glaring inefficiency in the content…Apr 7, 2019Apr 7, 2019
Joe FloodThe 3 Questions You Need to Ask to Make Sure Your Corporate Podcast Doesn’t SuckA recent article in the Wall Street Journal (paywalled) delves into the world of corporate podcasting, where 30 of the S&P 500 companies…Mar 21, 2019Mar 21, 2019
Joe FloodThe Writers vs.— Hollywood talent agents have existed for almost 100 years because of a simple structure that aligns incentives: Agents negotiate against…Mar 13, 2019Mar 13, 2019
Joe FloodThe CEO Illusion: New Study Shows They’re Less Important Than You (and They) Might ThinkWe suffer from no shortage of listicles in this world, and on places like Medium and LinkedIn, perhaps the most common variety are CEO…Mar 7, 2019Mar 7, 2019