On Friday I had the pleasure of going to Accenture (selfie) to attend a training round table about mentoring. I was invited to join management consultants and CEO’s to share experiences about best practices for mentoring small business owners. During one of our conversations, a CEO brought up the concept of recommending books. The E-Myth was mentioned along with Scaling up and Traction. One person perked up and said, how do you all find the time to read books. We all looked and him in wonder. What does he mean by find the time. When asked what he does to relax, he said he watches TV. We all laughed, it was so obvious that the problem was not having the time to read but seeing the value in reading.

That got me thinking of all the times that people ask me “Joe, when do you find the time to write your Sunday emails?” I look at them and simply say, “I just have more time in my day than you do.” We all know that we have the same 24 hours in our day, they difference is the quality of the time we each have. If you have more quality time, you have more time.

We spend most of our life reacting to things that happen to us. When we realize that instead of spending most of our time reacting and instead spend our time creating our destiny, we suddenly have time for what is important.

If your priority is your family, how much time do you spend thinking about your family and how you can spend more quality time with them. How can you make a lasting impact on the relationships that you have. It starts by being proactive about your time.

I was recently reminded of the great “Rock in Jar” analogy for time (inspired video). Imagine you have a jar that is limited in space and you need to add large rocks, small pebbles and sand to fill up the jar completely. Which one would you put into the jar first? If you put in all the sand and pebbles first you will not have room for the large rocks. First put in the large rocks, then the pebbles and sand will fall into place. Think of your time as a jar and the things you need to do as rocks, pebbles and sand. If you don’t put the rocks in your jar first each day it will get filled up with pebbles and sand, you will not have time for the big things.

I saw a post that read: “I did not have time to do that” is the adult equivalent of “My dog ate my homework”.

Taking responsibility for our time, the only real asset we are in control of, will allow us to see our dreams come true.

Do you have time to do the things you want to do? The things you know you need to do? What problems are you facing with time management? What are some things that you want to do but you just don’t have time to do. Feel free to leave a comment below.

BIO: Joe Apfelbaum is the CEO and co-founder of digital marketing agencyAjax Union. He is a public speaker, certified Google Trainer, and published business author. Joe enjoys speaking and writing about a broad range of business topics in his seminars, webinars and articles. Joe is a member of the Board of Directors of the Entrepreneurs Organization in Brooklyn, a group with over 11,000 CEO’s and a contributing member of the INC Business Owners Council, a community of the fastest growing companies in the United States. Joe is proud of all his accomplishments, but most of all he is proud of his successful foodie wife and beautiful four kids.