Jacob, great article. I was putting together a proposal today. I think I’ll try some of your suggestions.
One of the things I used to do was write up a one-pager showcasing a few facts, ideas, and benefits regarding their choice to move forward with the proposed project. It’s meant to build trust and share a few industry insights. I have a real good acceptance rate. Who knows if they read it all but a few graphics in there surely helps for visibility. The added benefit is that it gives me fodder for future blog posts. What are your thoughts?