Design Continuum

Johan Adda
Sep 10, 2014 · 2 min read

“We have always been shameless about stealing great ideas.” Steve Jobs

Inspiration or Legacy?

There is no design without Design Culture. In essence, the appearance of the iOS 7 world clock app mimics the Braun clock (and watch) design. They simplified the clock app for legibility; the font is similar, the colored ‘seconds’ hand respected. I like the shorter size of the ‘minute’ hand to let the user read dials.


Does this 1980’s Braun ET66 calculator look familiar? Gizmodo famous article revealed the similarities of both Rams and Ive’s design philosophies. The art and science of organizing and labeling user interfaces to support usability and findability are not new, as you can see below.
I like the contrast of the white numbers, the use of the colors as a hierarchy..

http://www.stardust.com/braun-ET-66-calculator.html

The Honeywell T87 became an iconic object, like most of Henri Dreyfuss’ creations. Here are the 284 objects he designed.

Nest Labs was founded in 2010 by former Apple engineers Tony Fadell and Matt Rogers. The guys behind the iPod design and engineering. They simplified the content’ hierarchy. You still have the graduation, but the temperature’s number is bigger, thanks to digital interface.

Let’s choose to not talk about Honeywell suing Nest. But I found their (Honeywell) new thermostat’s design quite funny, see below.
In term of attention to detail wouldn’t have been great to write 71F to make a wink to the 1952’s version?

Yesterday, during the Apple’s keynote I spotted the right hand image, from the Apple Watch presentation. Same icon, still no mention of the 71F…


“One of the most significant design principles is to omit the unimportant in order to emphasise the important.” Dieter Rams

If you discover more stuff like these, leave me a comment. Thanks for your time. Have a warm day!


Photo Credit: By Yair Hazout via unsplash.com

Johan Adda

Written by

Family 1st! But after that, Founder ARtizan— Ex-Apple Designer — Speaker — I simply like humans

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