John McEwenGETTING SOCIAL IN 2020Every year predictions are made about the future of Social Media. Just Google “Social Media (Insert Year)” and you will get a list…Apr 25, 2019Apr 25, 2019
John McEwenFUNNELING LEADSOne of the most challenging pieces of business is Lead Generation. How do you source people that you can then turn from Potential Clients…Apr 18, 2019Apr 18, 2019
John McEwenFREEING THE COMPANY MANI was destined to be a Company Man — my father was, and so was his father before him. I joined the Army straight out of high school at…Apr 11, 2019Apr 11, 2019
John McEwenKEEPING SOCIAL SIMPLE FOR NON-PROFITSIt can’t be easy, running a non-profit. I’m not talking about big NGO’s or Charities, I am talking about small organizations with even…Apr 4, 2019Apr 4, 2019
John McEwenDEFENDING THE UN-DEFEND-ABLEDuring my readings into Social Media Crisis Communications the question was asked, “What would you do if you worked for the Communications…Mar 28, 2019Mar 28, 2019
John McEwenIT’S NOT ALWAYS ABOUT THE $$As you dig into Social Media advertising you realize, that just like traditional advertising, it can be quite expensive. But I thought…Mar 14, 2019Mar 14, 2019
John McEwenINVESTING IN THE PESONo not this Peso — I’m not a financial guy, so I really cant tell you if investing in any currency is worthwhile. I’m a marketing guy so I…Feb 28, 2019Feb 28, 2019
John McEwenTHE POWER OF MICROSocial and Digital Media have changed how we do so many different things. for example, the way people shop today is so dramatically…Feb 21, 2019Feb 21, 2019
John McEwenIT WORKS FOR WENDY’S….To say that Wendy’s is killing it on social media would be an understatement. With over 3-million followers on Twitter, you better believe…Feb 14, 2019Feb 14, 2019
John McEwenTRUTH, DUTY, VALOR — GET SOCIALThe Royal Military College of Canada (RMC) was founded in June 1876, and has a long and historical tradition of training and educating men…Feb 7, 2019Feb 7, 2019