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John Moore Williams

9 simple but powerful UX writing tips for designers

In Design in Tech 2017, John Maeda’s seminal annual report, Maeda notes that “code is not the only unicorn skill.” His nomination for the…

Apr 3, 2017

9 simple but powerful UX writing tips for designers

Apr 3, 2017

John Moore Williams
in
Prototypr

9 web design trends for 2020

Design is about how it works. So with this year’s web design trends, we’re looking past the grids and gradients to focus on what matters.

Jan 2, 2020

9 web design trends for 2020

Jan 2, 2020

John Moore Williams
in
Webflow Design

Toward a decentralized web and the future of publishing

If you’ve been paying any attention whatsoever, you know that the web’s role in our global culture is at a crisis point. Here’s how we see…

Aug 15, 2018

Toward a decentralized web and the future of publishing

Aug 15, 2018

John Moore Williams
in
Prototypr

How not to write an error message

Error messages always mean well. But all too often, they’re confusing, unclear, and leave you wondering what to do next. In this post, I…

May 30, 2018

How not to write an error message

May 30, 2018

John Moore Williams
in
Webflow Design

Designing content

Or, building a database of structured content, the right way.

Mar 14, 2018

Designing content

Mar 14, 2018

John Moore Williams
in
Prototypr

Content (modeling) first design

Every design process should prioritize content. But that doesn’t mean it should start with writing.

Feb 8, 2017

Content (modeling) first design

Feb 8, 2017

John Moore Williams
in
Prototypr

Carousel/slider design best practices

Into every designer’s life there eventually comes the request: “Could we get a carousel on our homepage?”

Dec 1, 2016

Carousel/slider design best practices

Dec 1, 2016

John Moore Williams
in
Prototypr

9 essential UI design principles

Discover the 9 principles you need to know to designer user-friendly interfaces and websites.

Nov 16, 2016

9 essential UI design principles

Nov 16, 2016

John Moore Williams

Graphic design failed us last night

We — and I’m practically gagging as I say this — elected Donald Trump president of the United States last night. Graphic design is…

Nov 9, 2016

Graphic design failed us last night

Nov 9, 2016

John Moore Williams
in
Prototypr

Make web design great (again)

Why we’re asking the wrong question when we ask, “Is web design dead?”

Oct 26, 2016

Make web design great (again)

Oct 26, 2016

John Moore Williams

John Moore Williams

Senior content strategist at Google. Fascinated by content, strategy, the web, UX, devices, lit, & art. All these opines are mine.

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