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John Dale Beckley

The ROI of HOTEL SOCIAL MEDIA MARKETING

Recently, I gave a presentation at Hotel Suite Villa Maria here in Tenerife about what is the return on investment (ROI) of social media…

Dec 20, 2018

The ROI of HOTEL SOCIAL MEDIA MARKETING

Dec 20, 2018

To be in a constant state of learning — Personal Branding

In today’s fast-paced business world, you need to engage in continuous learning so that you keep up to date with the latest advances and a…

Dec 6, 2017

To be in a constant state of learning — Personal Branding

Dec 6, 2017

How do we keep our children safe on social media without denying them its benefits?

If you take a look at my social profiles, you can quickly tell I’m a social media marketing guy and also a dad of two children who are…

Apr 25, 2017

How do we keep our children safe on social media without denying them its benefits?

Apr 25, 2017

CASE STUDY: Using social media to get the job you want

I was looking to hire a marketing assistant at the Spanish beach resort where I used to work and, as you can imagine, the resumés kept…

Aug 6, 2016

CASE STUDY: Using social media to get the job you want

Aug 6, 2016

9 great things that will happen to you when you take charge of your personal brand — and 2…

The first thing you need to know about your personal brand is that you have a personal brand whether you realise it or not. Your personal…

Jun 14, 2016

Jun 14, 2016

What is the Job of a Hotel Community Manager?

Find out what it takes to be a great hotel community manager or hire one for your hotel

Nov 26, 2015

Nov 26, 2015

Boost your Social Media Marketing with a Successful Internship Program

We cannot stress enough how important it is for a hotel community manager to train the rest of the hotel staff and actively involve them in…

Nov 26, 2015

Nov 26, 2015

Marketing Smarter and Rebuilding Timeshare’s Image by Forging Meaningful Social Media Relationships…

An open letter to the RDO and European Timeshare industry

Nov 26, 2015

Nov 26, 2015

8 ways Tourist Boards Should Take Charge of Marketing their Holiday Destinations

Tourism marketing — whose job is it?

Oct 8, 2015

Oct 8, 2015

John Dale Beckley

John Dale Beckley

#DigitalMarketing @Canary Islands, specializing in Sustainable Tourism Marketing. Dad & all round good guy #socialmedia CanaryPR.com CanaryGreen.org

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