I sometimes wonder if the Medium owners are trapped in a mindset that says people would never pay to publish on social media. That might be the case with Facebook, Twitter and all the rest, but Medium is quite different.
Like many, I would never pay for any trashy site that bombards users with trashy ads. But Medium is so far away from that right now that I would happily pay to just keep it as it is. I know others have a similar attitude. And I am confident Medium could work out some model that would make it viable.
My alternative would be to set up a site of my own, just so that readers are not subjected to commercial junk. But we all know that takes time, costs a lot of money, and leaves you out in the wilderness alone.
I cannot see why Medium are not moving on the big opportunities here…