Why Am I Sacrificing My Life To Build My Startup — Wowwwz?

Johnson Khoo Chong Sheng
Oct 2 · 13 min read

Because I don’t know anyone else who could, or would, even if they could.

**This piece first appeared on johnsonkhoo.com. You can find more related stories and articles on his 10 year journey to build ASEAN’s first world-changing start-up that would help everyone in this world find true love and build lasting romantic relationships here.


If you don’t already know by now, I am a start-up founder who has sacrificed his life trying to build an app that would help everyone in this world find their one true love and live happily ever after.

Many have asked me why I am I doing this and what made me so confident that I can help everyone find their right life partner whom they can grow old with.

A Conference I Attended In Singapore When I Was 16

Back when I was still studying in Singapore, I attended a conference about relationships and choosing the right partner for life. I was 16 years old then.

Choosing The Right Partner For Life

The conference broke down relationships into fundamental truths and principles like the “8 Types Of Relationships That Won’t Work”, “5 Compatibility Time Bombs” and more.

At that time, I had my doubts about them, because each relationship is complicated and unique on its own, how can you categorise things in such a way right?

But over time, those relationship truths has proven to be true 100% of the time over the past 10 years and many couples of various backgrounds and age groups.

The more you understand it, you’ll find that it is actually common sense.

There’s a lot of truth in it.

Read Also:

My 10 Year Start-Up Journey — Lessons & Honest Reflections

Armed with that knowledge, I can actually tell if a couple would be happy together and if not, exactly why they would break up, get divorced or be unhappy in their relationship if I know both of them well enough.

If You Manage To Find The Right Partner — Life Will Be Like Heaven On Earth

The premise of the conference was that if you manage to find your right life partner, life would be like heaven on earth for you. It would be amazing.

If You Found The Wrong Partner — Life Will Be Like A Living Hell

However, if you’ve found the wrong partner, life would be like a living hell.

If You Found The Wrong Partner — You Will Still Get Together — You Will Still Get Married

The thing is, if you’ve found the wrong partner, it does not mean that you won’t fall in love and get together. Many do.

Many people actually get married with the wrong partner and have kids together.

It’s Just That Life Would Be A Living Hell

It’s just that they would be stuck in a living hell together.

Some Get Divorced — Some Get Stuck In An Unhappy Marriage Forever

Some eventually get divorced, some with kids, some without.

Others end up getting stuck in an unhappy marriage that they can’t get out of for various reasons, either due to traditional values, for their kids or due to financial reasons.

It is a terrible situation to be in, being stuck in a living hell for life with someone you hate.


SCAN with Wowwwz to meet amazing single people in Kuala Lumpur!

*Search for Wowwwz on the App Store or Play Store to download

SCAN with Wowwwz to meet amazing single people in Singapore!


They Don’t Teach You How To Find Love, Love Someone & Reject Love Properly In School

Our education system taught us Math, Biology, Physics and Chemistry, but they did not teach us one of the most important skills in life, which is how to find love, love someone properly, and reject someone properly.

That Caused A Chain Of Heartbreak That Is Hurting People Everyday

Because of that, I believe that there is actually a chain of heartbreak in the world that is hurting people everyday.

Read Also:

The Next 100 Billion Dollar Start-Up Will Be A Dating App

Everyone Has Gotten Hurt In Some Way Or Another And Emerged A Different Person

Because no one taught us how to reject someone who likes us properly, no one taught us how to express our love to someone properly or become a good partner to our significant other, we inadvertently end up hurting someone due to our inexperience, cluelessness and carelessness.

Without a proper perspective on things, the person whom we accidentally hurt due to our carelessness and ignorance might emerge a different person from the experience, either thinking that they aren’t good enough, that you shouldn’t care and love someone unconditionally because you will get hurt, or start to think all guys or girls are the same.

In turn, they might become someone who might end up hurting someone else because of their experience with us.

Our Love Experiences Shape Us — Sometimes For The Better — Sometimes For The Worst

Everyone is the way they are for a reason.

Some people think that all guys are assholes, others think all girls are gold-diggers who only care about money and status, some think that you shouldn’t care too much about your partner because they would think you are over-protective, some have given up on love and see everything as just a transaction.

Our love experiences and scars shape us, sometimes for the better, sometimes for the worst because of the misconceptions and narrow perspectives we emerge out of those experiences. Without a guide, we form our own conclusions, which can sometimes be right, but sometimes be wrong and damaging to our world-view and well-being.

A Healthy Perspective When It Comes To Love Is Important

Having a healthy perspective when it comes to our love experiences and challenges is extremely important, because it will cause our world-view to change.

You might not notice it, but it affects who we become and how we love in the future.

I Stumbled Upon A Set Of Relationship Truths That’s 100% True Until Today

During the conference that I attended when I was 16, I stumbled across a set of relationship truths that has proven to be 100% true until today.

Read Also:

How Is A Dating App An Innovative Idea?

I Have A Wide Sample Size Of Friends — Old And Young — To See How Things Work Out

That’s not just one couple, but proven to be true across many couples from different age ranges, all the way from teenagers to working adults to people in their 50s and 60s.

Because I have a lot of friends from different backgrounds that span across a wide age range, I am able to see how things would work out in a relationship over time.

I Can See Into A Couple’s Future — From The Real Life Stories Of Older Couples

From the experiences of older couples, I am able to see into a couple’s future based on what happened to the relationships and marriages of older couples who went down the same road as the younger couples are just embarking on.

Read Also:

Asshole VC Terms Founders Should Beware Of In Malaysia

I Know How To Use Technology To Solve Many Of These Relationship Problems

Many of these problems can actually be solved in a scalable way using technology, everything from finding and meeting the right partner in the first place, to facilitating quality conversations and memorable experiences so you get to know each other better, build stronger relationships to relationship tools that help you remember important dates better, find better and more interesting things to do together and tools that help you resolve arguments and understand the problems you might be facing better so you know how to solve them and grow together from the experience.

I know exactly how to use technology to build tools like these and solve all these problem in a scalable way that would positively impact everyone’s love lives.

If I Don’t Do This — No One Knows How To

I have a very deep understanding of why relationship problems happen and how to solve or avoid them based on the knowledge I have and all the real life stories across so many different couples from all ages and all types of background, that’s why I am able to build such a wide and comprehensive array of tools that would solve all relationship problems.

Honestly, if I don’t do this, I don’t know who else knows how to do it.

Even If They Know How To — Will They Sacrifice Their Lives To Do This?

Even if someone does know enough about relationships and how each of them plays out to thoroughly solve these problems, would they be willing to sacrifice their lives and go through all the hurdles to build a start-up that solves it?

Read Also:

7 Famous People & Startups That Started Or Started As Dating Apps

Would they go 10 years without a salary, sacrifice the best years of your life, stay in the office and work day and night and sacrifice everything knowing that there is a 99% failure rate for truly innovative start-ups that solve big global problems like this?

Would they be willing to do it? Would you be willing to do it?

It Is An Extremely Tough Journey — Especially When You Are From Southeast Asia

It is extremely tough to build something like this from ASEAN, because our start-up ecosystem isn’t ready. VCs here generally only invest in copycats, offline to online businesses or regional solutions that generate revenue instantly.

Read Also:

How I Almost Lost Hope In Life As A Start-Up Founder

If you are trying to build something truly innovative that would change the world like Google, Facebook or Wowwwz, it’s very hard to get funded, you will have to do everything you can to grow and build something out of the little resources you have.

That’s why it is an extremely tough journey that requires extreme sacrifices.

I Know That I Will Regret It If I Do Not Try My Best

If I don’t try absolutely everything I can and exhaust all my options trying to build Wowwwz, I know I will regret it when I am older.

Especially so when you know that you are right about its impact, its potential and have everything it takes to make it happen, except privilege and an ecosystem with VCs that have a mature enough mindset to understand start-ups like Wowwwz.

Read Also:

Why I Got So Frustrated At ASEAN’s Start-Up Ecosystem After Coming Back From China

It’s so close, yet so far. If only I was a Chinese citizen in China or based in Silicon Valley, Wowwwz would already have been able to make a huge impact.

All Of Us Deserve To Find Our One True Love Whom We Can Grow Old Together With

I believe that everyone in this world, and that’s all of us, deserve to find our one true love.

We all deserve to find someone who is right for us, loves us, shares compatible values as us, someone who can go on this lifelong adventure called life together with us, grow old with us and live happily ever after with us.

We all deserve to find out soulmate.

Read Also:

Are Early Stage ASEAN VCs Valuing Start-Ups Wrongly?

The World Deserves To Have Lesser Heartbreaks, Broken Souls & Broken Families

There’s just too many broken families and broken souls because of all the heartbreak, hurt and failed relationships in the world.

Some are caused by our carelessness, some are caused by ignorance, and some are caused by people who have been hurt so much that they become the very people who end up hurting others as much as other have hurt them.

The World Deserves To Have More Happily Ever Afters

That shouldn’t be the case, the world deserves to have more happy couples, more loving families and more happily ever afters.

The world would be a much more beautiful and cheerful place only if Wowwwz can get the resources to properly get built.

I Am Giving My All & Trying My Best

I am doing everything I can.

I have sacrificed the best years of my life, my money, my sleep and am doing every single thing I can to make it happen, from coding it out myself, to hoping to start a paradigm shift in thinking among VCs in our ecosystem and starting a Youtube Channel about love and relationships so more people would know about the relationship truths that every single Wowwwz feature is built upon and how it can help you find the right partner and live happily ever after.

Read Also:

What’s Stopping ASEAN From Having A 100 Billion USD Tech Company?

If Wowwwz fails and I am just not privileged enough to build the tools for you, at least those relationship truths will be on Youtube so more people can understand why shitty things happen in love and how we all can do more to overcome them.

I am literally sacrificing my life and trying everything I can, I don’t know what else I can do. I really really hope it works and my efforts and sacrifice don’t go to waste.

I can only hope.

I Need Your Help — Will You Help Me?

That’s why, I need your help.

I need your help to share this story with as many people as you can, introduce the app to as many single people as you can, share my Youtube videos as they come out, even though the app might still be quite buggy, so that we can have enough traction to convince investors that we are building something meaningful, so that we would be able to raise the seed funding we so desperately need to build out the features that could really help people find their soulmates and build lasting romantic relationships.

I need you help to like, share and subscribe, to give us to chance, to give everybody a chance, including you and me, to find true love, and a person whom we can truly love, grow old, and live happily ever after together with.

Will you help me on my journey to help everyone find their soulmate? Pretty Please?

Read Also:

Here’s Why You Should Invest In Me & Wowwwz


I hope you will help me out a little here so that I can build the tools to help everyone in this world find their soulmate whom they can grow old together and live long happy lives with.

If you have access to a brand, company, working building, community or even VCs, let me know; I can help you build a community of people who like your product or brand and introduce them to each other, or bring a community closer by introducing people at the same building or company to each other!

You can reach me at johnson@wowwwz.com or LinkedIn.

Don’t forget to SHARE this story and all related stories to as many of your friends too, we need to more people to spread the word so we can start a positive paradigm shift in our ecosystem.

Also, you can help by downloading the app, give us a good rating, subscribe to my Youtube Channel about relationships-coming soon, leave your email, join this Facebook Group and check back every few months for cool updates.

*Search for Wowwwz on the App Store or Play Store to download

JohnsonKhooTV — Subscribe to my upcoming Youtube Channel where I will be talking about real life stories about love & relationships

FB Group To Stay Updated On Wowwwz’s Journey — Join this Facebook Group so you can stay updated on our journey, new features and new stories and new updates on our quest to build a start-up that could help everyone in this world find true love and live happily ever after

You can also follow me on Facebook, Twitter or Instagram.

More stories and articles can be found on my blog johnsonkhoo.com or via this link to a list of all published stories here.

Help me out, because many people’s lifetime happiness is in your hands.


Once you’ve downloaded the app and signed up, you can also start to meet other amazing single people in Kuala Lumpur or Singapore who share the same values and interests as you by scanning the QR codes below.

*Search for Wowwwz on the App Store or Play Store to download

SCAN with Wowwwz to meet amazing single people in Kuala Lumpur!

SCAN with Wowwwz to meet amazing single people in Singapore!


Do SHARE this with as many of your single friends as possible so they can find their soulmate soon, we can get more traction, and raise the funding necessary to build you more cool features that will help amazing single people meet each other and amazing couples grow their relationship!

Let’s do this together!

The world needs YOUR HELP so all of us can find true love!

You have the power to become a superhero!

Johnson Khoo Chong Sheng

Written by

ASEAN Scholar | Founder @ Wowwwz | Start-up entrepreneur from Malaysia trying to help everyone in this world find true love and live happily ever after.

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