Knowing Your Dimensions: Social Media Images

Jonah Engler
3 min readApr 15, 2015

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Social media outlets have specific guidelines. SEO (search engine optimization) and metadata descriptions in the form of key words make the greatest impact. Additionally, knowing the image dimensions for each outlet is essential. Listed below are the latest for the top seven platform.

Twitter

Profile — The image dimension of 400 x 400 in a square shape with the maximum file size of 100 KB will fit.

Header — The photo dimension is 1500 x 50 with a maximum file size of 10 MB.

In-Stream — The minimum of 440 x 220 and maximum 1024x512 dimensions fit. The image file sizes of 5 MB and 3 MB for animated GIFs work.

Facebook

Facebook is pretty straight forward, but the cover picture is the peskiest part.

Profile — Photo dimensions of 180 x 180 can be used.

Cover — Image maximum and minimum dimensions are 851 x 315 and 399 x 150 with file size limits of 100 KB.

Shared — Image dimensions are 1200 x 630.

Highlighted — The dimensions for this image is 843x504.

Google+

Profile — A minimum dimension of 120 x 120 image fits and no maximum limit is noted.

Cover — Maximum dimension is 480 x 270, while the maximum dimension is 2120 x 1192 for this photo.

Shared — The image minimum dimension is 497 x 373 and the maximum is 2048 x 2048. The thumbnail for shared links has a dimension of 150 x 150.

Shared Videos — Video widths should be 496 pixels.

Pinterest

Profile — Image dimensions of 165 x 165 fits with 10 MB file limits work.

Pins — Regular pins are 236 pixels and expanded pins have a minimum width of 600.
Board Display — This image appears as a small 55 x 55 thumbnail and large thumbnail of 222 x 150 pixels.

LinkedIn

Profile — The image maximum dimensions are 500 x 500 and a minimum of 200 x 200 with a 4MB file size.

Background — The image dimensions are 1400 x 425, and 4 MB is the maximum file size.
Brand Page Banner — An image minimum of 646 x 220 and a 2 MB file size limit in landscape format fits.

Standard and Square Logos — Standard logos are 100 x 60 while 50 x 50 work for square ones. Both have 2 MB file size limits.
Career Cover — An image minimum of 970 x 240 in a landscape format with a 2 MB file limit is accepted.

Youtube

Channel Cover — The image dimension is 2560 x 423.
Video Uploads — To qualify as HD minimum dimensions are 1280 x 720 along with a 16:9 ratio.

Instagram

For Instagram, try a different strategy:

Profile — A dimension of 110 x 110 in a square format are required.
Thumbnails — This image is 161 x 161 with a square format.
Shared — Images that are 640 x 640 can be used.

The images for all social media platforms are in jpg, png, gif, and bmp. All dimensions are in pixels. The system for each outlet will let you know if the photo is accepted.

Jonah Engler is a successful entrepreneur, investor, franchise owner and coffee lover who hails from New York City.

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