Go ‘Fund’ Yourself (Step 2)

Lifestyle Formula = Business Model/Cashflow — Cost, Burn Rate, Expansion, Marketing

Given all of the incredible resources at our disposal nowadays, there is no reason why anyone should be stuck in a job they hate, especially if they have a real authentic passion for something else. Pulling together a viable business to replace your salary or in many cases create the lifestyle you dream of is a daunting task. Here are a few concepts that can help you get started.
First, consider the type of lifestyle you want. Is your goal (which would be prudent) to only replace your current income? Or would it be to capture an Instagram-worthy way of life?
One concept I would have you consider is the notion of ownership versus access. A large reason why you see so many young entrepreneurs on Instagram flaunting Maserati’s is not that they own all of them. Don’t get me wrong; they own some. But many of those jets are chartered. Many of those houses are rented, and a lot of those cars are leased.
The question is, does it make it any less valuable? If your answer is no, then you will be a very successful lifestyle entrepreneur. If you answer is yes, good news…you will also be a healthy lifestyle entrepreneur while you build real wealth. I find myself right down the middle of both sides. I am married and have kids so having some stability in my life is the right thing to do. I live in the best neighborhoods; my kids go to the best schools and programs, but I am not locked into a mortgage.
My family has lived around the world and traveled with me as my business has taken me to places like Madrid, Buenos Aires, London, and Singapore (this August). So it is possible to be able to carve out a life that just fits your personal goals and aspirations. Isn’t that the point? In fact, Tim Ferris wrote an excellent lifestyle calculator for his book “4-hour Workweek” which I highly recommend to any would be lifestyle entrepreneur.